CARBON NEUTRAL PRODUCTS

CARBON NEUTRALITY

Over 1/3 of consumers value ethical practices in the products and services they buy

A product is carbon neutral when the CO2 emissions related to its production have been calculated, reduced and neutralised with an emissions reduction project.

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66%

of consumers would be willing to pay more for sustainable goods

81%

of global consumers strongly believe that companies should have a sustainability strategy

50%

of large businesses have seen cost savings when reducing their footprint

Data from The Sustainability Imperative Report by Nielsen.

Reduction of value chain footprint should be the centre of your climate journey

How to do it?

Select a product or product group

Map the lifecycle emissions of products

Obtain Footprint assurance

Implement analysis and reduction strategy

Prepare commercial expectations

Offset anticipated footprint

Monitor sales and Value chain emissions

Reconcile and offset any additional emissions

Brands that demonstrate their commitment to sustainability outperform better than those that don’t.